PointLoyalty - loyalty programs online

Sometimes our critics say we are cheating – you create software for calculating bonus points based on complex set of rules. But accruing points to customers’ accounts is not what loyalty program term means.
We agree with what they say – loyalty program is much then what our software does. We provide only a tool which we believe is essential piece in loyalty programs set of tools, techniques and management efforts. We say it short in a slogan on our web site “Loyalty programs online” to avoid lengthy titles. One should understand we provide only a tool to reach one’s goals – we do not provide an entire loyalty program solution.

Software itself and approaches to work processes automation are changing every year. Nowadays, additionally to traditional custom software development and deployment of existing automation systems it is possible to add a new type – renting software.

Usual terms used to describe software rent:
SaaS – Software-as-a-Service
SoD - Software-on-Demand

There are evident benefits for the customer: making project start cheaper, payment for real usage, reducing costs and resources required for installation and support, predictable schedule of payments, etc.

This approach is also rational for software vendors since it allows penetrating new markets easier. On a global scale SaaS is not a new thing and it is late to speak how this approach revolutionizes the industry, but it is too early to say it became commonplace.

At current time the crisis will probably push some companies to use SoD. It is hard to live without further automation and the path for cutting costs will force companies to search for new solutions. We expand our services exactly in this direction. So, if you think about ‘loyalty on demand’ solutions, you are probably our future client.