Archive for December, 2009

Complex offer rules

Monday, December 28th, 2009

We have met various offer rules while developing software for loyalty programs management.
Designing our system we wanted it to support any kinds of bonus calculation rules depending on the current purchase and the history of previous customer behavior. Sometimes people say they don’t need such universal approach and their rules are simple and straightforward. We tried to recall the most complicated rule we had to support according to customer requirements:

Assign N% from purchase sum as bonus points
- if customer is from category “X”
- if the purchased item belongs to subcategories “A” and “B” (2 rules in fact)
- if the purchase is made during certain timeframe
- if there were purchases of goods from “Z” category (during certain timeframe)
- the sum of previous purchases were less then M (during certain timeframe)

And only if all of these conditions are met we add N% to customer’s account.

We don’t actually know how such complex rule was explained to customers - this is not our business – at present time we support even more complex rules. As to questions on whether to use complex rules – the client is always right :)

PointLoyalty company released an integration module for KonaKart eCommerce solution.

Monday, December 21st, 2009

PointLoyalty company released an integration module for shopping cart solution from KonaKart company.
Using PointLoyalty integration plugin will give following advantages to net-shop owner:
- Lots of options in creating bonus reward programs for customers. Bonus programs are managed in SaaS solution from PointLoyalty company.
- Informing customers about current reward offers, allow customers to track their purchase record, earned bonus points and past redemptions.

Flexible plugin and member console settings make possible to customize application look and feel and tune it according website design.
Tunable things are:
- Information displayed to customers – like bonus points, purchase record.
- Member Console design – colors, fonts, etc
- Customer notification options

This solution will be useful for all KonaKart-powered netshop owners and to all those interested in online integration with PointLoyalty system.

About PointLoyalty company:
PointLoyalty company offers SaaS system for online management of bonus loyalty programs. For any size and type of business there is an effective solution for consumer rewards program management.

See more details on the company website
http://www.pointloyalty.com

REST API and web services upgrade

Sunday, December 13th, 2009

New version of REST API and Web Services for integration with SaaS customer loyalty system PointLoyalty Manager is released.
New version has following changes:
- Few small bugs were fixed .
- Added several utility resources to simplify integration with external systems. Details…
- In PointLoaylty Manager and Member Console the bug with date type data coming from various locations was fixed.
- java library PointLoyalty java rest client was extended to support new API features.
Remind you that new versions of services and libraries are always compatible with prior releases.