Many people think that loyalty programs do not work or, at least, not much useful in B2B market segment. They claim most important is personal relationships with the partners especially when you work together for a long time. This is true while you have several or at most few dozens of clients. When client base grows there is an evident need for automation. It is not possible to hold in your head the history of interactions with hundreds of your partners.
PointLoyalty Manager makes it possible to create formal rules for rewarding best of your clients based on the history of your relationships. Assign bonus points to your clients for closing specified amount of deals during certain timeframe in the past. Give them discounts for purchasing certain amount of a particular item during all time of your partnership. Assign negative bonuses to clients who decreased purchasing activity…
With PointLoyalty you have endless options to reward your partners paying attention to their partnership record.
To be continued…
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